How much YouTube pays for a video with 100,000 views, according to a personal-finance creator

Marko Zlatic

Marko Zlatic is a personal-finance YouTube creator with 295,000 subscribers.
Zlatic told Business Insider that he treats YouTube like a full-time job, earning money through affiliate marketing, sponsorships, ads in his videos, and as a financial consultant.
YouTube creators like Zlatic earn money off the platform through YouTube’s Partner Program, which lets creators monetize their channels with video ads.
On average, Zlatic said that he earns between $1,300 and $1,500 on a video with 100,000 views.
He said his videos earn more money per view than the average YouTube creator because of his audience demographic.

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Talking about money on YouTube can make creators a lot of money — more than many other subjects, in fact.

Marko Zlatic, a YouTube creator with 295,000 subscribers, is part of a community of YouTubers who film videos dedicated to teaching their audiences about personal finance.

Zlatic started his YouTube channel, WhiteBoard Finance, two years ago, and he left his job in mid-2019 to focus on it full time. Today, he posts videos twice a week to YouTube about personal finance, stocks, and real estate investing.

YouTube creators like Zlatic can earn money through YouTube’s Partner Program, which allows them to monetize their channels with video ads placed by Google. Creators with at least 1,000 subscribers and 4,000 watch hours in the past year are eligible to apply and start monetizing their channels through ads, subscriptions, and channel memberships. These ads will make a certain amount of money, depending on factors like a video’s watch time, length, and viewer demographic.

“A big part of my income is that ad revenue,” Zlatic told Business Insider. “It’s scary not knowing if that’s going to go away. You really have to keep pumping out good quality content.” He also makes money from affiliate marketing, sponsorships, and as a financial consultant.

Zlatic earns more money from his Google-placed ads on his videos than the average creator. That’s because the type of content he shares attracts an older audience.

Zlatic has more than 20 videos with over 100,000 views on his YouTube channel. On average, a video with 100,000 views will earn him between $1,300 and $1,500, he said.

In comparison, Natalie Babru, a social-media influencer and YouTube creator with 263,000 subscribers, told Business Insider in a previous interview that a video with around 100,000 views will earn her between $500 and $1,000, depending on …read more

Source:: Business Insider

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