Trader Joe’s is a nautical-themed grocery store that boasts healthy products, low prices, and eco-friendly policies. And people are obsessed.
We visited a Trader Joe’s to see the source of the hype and found seven reasons that people love the chain.
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There’s a lot to love about Trader Joe’s.
The grocery chain has broad appeal, from the health-conscious to the penny-pinching, and is rising in the ranks of the American grocery market. The store has cultivated a broad customer base with its low prices, unique offerings, and charming store features.
For the health-conscious, Trader Joe’s offers a plethora of natural and organic products. For the bargain shopper, the store’s low prices are especially appealing. On top of that, the store’s eco-friendly policies have the dual effect of being more sustainable and lowering costs for shoppers.
We’re also fans of the store, placing it above Whole Foodsin a head-to-head review.
Read more: We shopped at both Whole Foods and Trader Joe’s, and the Amazon-owned chain was disappointing in comparison
The first Trader Joe’s opened in 1967. Now with 488 stores across the US, the nautical-themed grocery store has managed to preserve that small-chain feel while inching its way into the hearts of shoppers across the country.
Historically, the chain also has one of the best sales per square footage in the grocery industry and fans around the country delight in sharing their favorite food items and tips for shopping at the store. Locations in big cities like New York routinely have lines out the door at peak shopping times.
In short, people love Trader Joe’s — and we wanted to understand why.
We visited a Manhattan Trader Joe’s to check out the hype for ourselves. From its eco-friendly policies to store theme, we found seven main reasons that people across the board love Trader Joe’s.
SEE ALSO: We went grocery shopping at Walmart and Whole Foods and saw how Amazon’s $13.7 billion bet is failing to beat the superstore in price and selection
1. THEME: Trader Joe’s has a nautical theme. Many design elements — like these wooden watermelon crates outside the front doors — made the store feel like a coastal trading post.
This corn crate in the produce section looked like something that had just been loaded off a cargo ship.
Even the section for employees was consistent with the theme of …read more
Source:: Business Insider