Facebook now tells your where brands are getting your ad targeting data


Facebook will now begin to show you more information about the ads you see on the social network. The tech giant has announced a series of updates to its “Why am I seeing this ad?” and Ad Preferences tools with an aim to bring users greater transparency and control. First off, the “Why am I seeing this ad?” section is about to get a lot more detailed. It will now share information about why you were targeted with a specific ad — including the interests or categories that matched you, and where that information came from, including data-brokers. You can also…

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Source:: Technology – The Next Web

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