Olivia Jade Giannulli, the Instagram-famous daughter of “Full House” star Lori Loughlin, has been paid by high-profile companies such as Amazon and Sephora as an influencer in recent months.
In one Instagram partnership with Amazon Prime Student, Giannulli highlights the e-commerce giant’s deals for college students.
The influencer also has an ongoing partnership with Sephora, releasing a makeup palette with the beauty brand.
Loughlin and Giannulli’s father, Mossimo Giannulli, are accused by the FBI of agreeing to pay $500,000 in bribes to facilitate Olivia Jade’s and her sister’s admissions into the University of Southern California.
Olivia Jade Giannulli has forged paid partnerships with high-profile brands such as Amazon, Sephora, and Direct Smile Club in recent months.
The daughter of “Full House” star Lori Loughlin and Mossimo Giannulli — known for founding the Mossimo fashion brand — acted as a paid influencer while attending the University of Southern California.
On Tuesday, the FBI accused Loughlin and Mossimo Giannulli of agreeing to pay $500,000 in bribes in exchange for having Olivia Jade and her sister, Isabella Rose, designated as recruits for the USC crew team.
The designation was intended to facilitate their admission to USC, as neither girls participate in crew. Olivia Jade was “at or just below the ‘low end’ of USC’s admission standards,” according to an email sent from a cooperating witness to Mossimo Giannulli, cited in the documents released Tuesday.
Read more: Actresses Felicity Huffman and Lori Loughlin among dozens charged by FBI with participating in a scheme to get students into elite colleges
Olivia Jade Giannulli built up a massive YouTube and Instagram following, starting prior to her admission to USC. She has 1.3 million followers on Instagram and close to two million followers on YouTube.
Because of her massive social media presence, a number of brands have established paid partnership deals with Olivia Jade. In light of the college admissions scandal, a September 2018 Instagram post — labeled as a paid partnership with Amazon Prime Student — seems especially ironic.
In the photo, Olivia Jade is seen sitting on a bed, apparently in her USC dorm room. The caption reads: “Officially a college student! It’s been a few weeks since I moved into my dorm and I absolutely love it. I got everything I needed from Amazon with @primestudent and had it all shipped to me in just two-days. #ad #primestudent#allonamazon”
Source:: Business Insider